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Market orientation in not for profit organisations: management is not marketing

Third Sector Review
Volume 4 Issue 1 (1998)

To cite this article: Brennan, Linda; Brady, Erica and Listokin, Laurenne. Market orientation in not for profit organisations: management is not marketing [online]. Third Sector Review, Vol. 4, No. 1, 1998: 5-22. Availability: <http://search.informit.com.au/documentSummary;dn=200003392;res=IELAPA> ISSN: 1323-9163. [cited 29 Apr 17].

Personal Author: Brennan, Linda; Brady, Erica; Listokin, Laurenne; Source: Third Sector Review, Vol. 4, No. 1, 1998: 5-22 DOI: Document Type: Journal Article ISSN: 1323-9163 Subject: Marketing; Organisations; Profits; Identifier: Market orientation; Non-profit organisations Peer Reviewed: Yes

Database: APAFT